How to Integrate Sustainability into Your Trendy Cosmetic Packaging

What was it that made you start thinking more sustainable? Is it the non-stop fires scorching California? Or maybe it's the videos of layers of plastic and garbage that scuba divers have been jumping through? Is it the images of seabirds, turtles, and whales opened up with their stomachs full of twisted plastic? Source: http://www.burtsbees.ca/